Blog

18 February 2026

February: A strategic time to sell before spring

Why act now ?

Spring is often considered the peak real estate season. However, what many homeowners don’t realize is that February can actually be the most strategic time to position your property on the market.

1. Less Competition

Most sellers wait until March or April. The result? More inventory, more competition, and increased pressure on pricing.

In February, your property benefits from greater visibility.

2. Serious, Ready-to-Act Buyers

Buyers active at this time of year are not casually browsing. They are motivated, pre-approved, and ready to make decisions quickly.

3. A Strategic Advantage Before Spring

Listing your property now allows you to:

  • Test pricing strategically
  • Capture buyers before the spring influx
  • Negotiate from a stronger position

Well-positioned properties in February often benefit from a more favorable environment than during peak competitive season.

Our Strategic Approach

Even before your property hits the market, we focus on:

  • In-depth comparative market analysis
  • Strategic pricing and positioning
  • Visual and marketing preparation
  • A structured launch plan

Our objective: maximize your sale price while minimizing time on the market and stress.

 

If you are considering selling in 2026, February is the ideal time to strategically plan your next move.

You can obtain a professional and personalized property evaluation in just a few clicks directly on our website.

Contact us today to start building your selling plan.

We look forward to assisting you,
Équipe Sirois Simard
Your trusted real estate team in Gatineau

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